Lucy launched 'Shit You Should Care About' with her two best friends aged 21. Within a year, the platform had soared to becoming a global success, growing millions of followers and being touted as an editorial expert for millennials and Gen Z. The voice and CEO of SYSCA, Luce is the editorial director of the company and frequently speaks and advises on how to connect with Gen Z on an international stage.
Shit You Should Care About was launched as a WordPress blog by three best friends in the back of a political science lecture. Today it's a global ecosystem of content - two podcasts, 3.5 million Instagram followers and a daily newsy. They are your culture vultures, news agents and...
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