Todas las promociones - Promociones de no ficción

Everyone has been taught that the Greek city-state is the ultimate source of the Western tradition in literature, philosophy, and politics. For generations, scholars have focused on the rise of the city-state...

At last, here is a book that shows women how to recognize the Shadow Negotiation -- in which the unspoken attitudes, hidden assumptions, and conflicting agendas that drive the bargaining process play...

This wise and inspiring book by Leonard Berry, moves far beyond his pioneering work in services marketing and service quality to explain how great service companies meet their toughest challenge: sustaining...

Now beyond its eleventh printing and translated into twelve languages, Michael Porter’s The Competitive Advantage of Nations has changed completely our conception of how prosperity is created and sustained...

The definitive, must-have guide to pursuing an art career—the fully revised and updated edition of Art/Work, now in its fourteenth printing, shares the tools artists of all levels need to make it in this...

In the years since the now-classic Pioneering Portfolio Management was first published, the global investment landscape has changed dramatically -- but the results of David Swensen's investment strategy...

Desire. Ruthless aggression. Attitude. Respect. New blood. Returning legends. Departing heroes. Icon vs. Icon. The Draft. Separate camps. Unified titles. An Undisputed Championship. Same-sex weddings....

No playwright in the history of the American theater has captured the soul of the nation more incisively than Horton Foote. From his Pulitzer Prize-winning play, The Young Man From Atlanta, to his film...

For thirty-three years and through three editions, Bass & Stogdill's Handbook of Leadership has been the indispensable bible for every serious student of leadership. Since the third edition came out...

At Canaan’s Edge: America in the King Years, 1965-68 is the final volume in Taylor Branch's magnificent history of America in the years of the Civil Rights Movement and Vietnam War, recognized universally...

The completely revised and updated edition of the classic, best-selling guide to dream interpretation In the first major revision of the encyclopedia that has sold half a million copies worldwide, Zolar,...

Thousands of years before the pyramids were built in Egypt and the Trojan War was fought, a great civilization arose on the Anatolian plains. The Goddess and the Bull details the dramatic quest by archaeologists...

Laura Mercier's philosophy is simple. A perfect face -- radiant, flawless, and soft -- is the first and most important step in achieving your best possible look. For years Laura has been transforming...

This beautiful and definitive guide brings together the world's lead leading expert on North American trout and salmon, Robert Behnke, and the foremost illustrator in the field, Joseph Tomelleri.North...

Is your company all bizz -- filled with professional managers, accountants, and financial planners who produce "smooth operations" but offer no customer savvy or soul? Or is it all buzz -- filled with...

The controversial book linking intelligence to class and race in modern society, and what public policy can do to mitigate socioeconomic differences in IQ, birth rate, crime, fertility, welfare, and poverty.

Eisner argues that the federal deficit as currently measured is inaccurate and misleading. When inflation is properly accounted for, he points out, a dramatically different picture of the deficit occurs....

• The private Hepburn in her own words: Katharine Hepburn draws on a series of interviews Chandler conducted with the actress during the 1970s and 1980s. Chandler also interviewed director George Cukor;...

Here at last is the indispensable resource that has helped the writers and editors of The Wall Street Journal earn a reputation for the most authoritative business writing anywhere. Originally written...

In this comparative history of Union & Confederate command & strategy, Jones shows us how the Civil War was actually conducted. Looking at decision-making at the highest levels, Jones argues that...

When Bill James published his original Historical Baseball Abstract in 1985, he produced an immediate classic, hailed by the Chicago Tribune as the “holy book of baseball.” Now, baseball's beloved “Sultan...

In this timely, penetrating analysis, Ronald Bayer examines the legal and political implications of creating and implementing an effective and rational nationwide health policy that balances public safety...

Argues that a company's capability to conceive and design quality prototypes and bring a variety of products to market more quickly than its competitors is increasingly the focal point of competition....

Rarely, if ever, do companies clearly distinguish between or balance the management of today's business and planning for the future. Derek Abell, internationally renowned for his pioneering work on strategic...

Guys & Dolls...The Boyfriend...How to Succeed in Business Without Really Trying...Can-Can... These are just a few of the many Broadway shows produced by the legendary Cy Feuer, who, in partnership...

The first collection of seminal writings on a movement that is rapidly changing the face of American politics, The Libertarian Reader links some of the most fertile minds of our time to a centuries-old...

America's government intervenes in almost every aspect of its citizens' daily lives. From the air we breathe, to our health, wealth, and security, Americans wade through a vast political ocean. Unfortunately,...

Distinguished historian D. Clayton James offers a brilliant reinterpretation of the Korean War conflict. Focusing on the critical issue of command, he shows how the Korean War is a key to understanding...

American industry is renowned for its scientific and technical breakthroughs -- and equally famous for its visible failures in commercializing its own technology. Drawing on many examples of successful...

Since the sexual revolution, the traditional family’s moral authority has been the subject of an increasingly politicized debate. The family’s detractors have viewed it as an arbitrary social arrangement...