What's in this book?Open this book and you will... - Improve communication - Foster development - Establish goals - Encourage successLearn how to be a mentor:- Understanding mentoring- The mentoring process-...

Part of a vital series for today's manager, produced in conjunction with the Chartered Management Institute, this book delivers clear, expert advice on the most frequently asked questions about presenting...

Brilliant PR just got easierYou are about to discover everything you need to know about Public Relations. PR is the practice of conveying messages to the public with the intention of changing the public's...

Open this book and you will- Get people's attention- Write compelling copy- Make an impact in the media- Keep your customers coming back

The ability to deal with difficult people is crucial to anyone who wants to advance their career. Written by Brian Salter and Naomi Langford-Wood, leading experts on dealing with difficult people as both...

Marketing In 4 Weeks is a comprehensive guide to contemporary marketing and PR, giving you everything you need to know in one place. Made up of four bestselling books in one, this book delivers a complete...

If you want to be the best, you have to have the right skillset. From strategy, mobile and ecommerce to social media, SEO and PR, THE ULTIMATE MARKETING & PR BOOK is a dynamic collection of tools,...