Dan Holloway has 20 years' experience helping firms and regulators to deliver accessible products for consumers, and helping managers to to create inclusive workspaces for staff; on 30 years of research into the way design can be used to include or exclude; and a lifetime of experience as a disabled customer and employee.

Dan has worked with most of the leading high street banks; in higher education with the University of Oxford, Open University, Brookes University, and the Association of Research Managers and Administrators, with charities Mind, Money and Mental Health Policy Institute, Money Advice Trust, Christians Against Poverty, and Advice UK; with government bodies and regulators; and most recently helped Experian design and deliver the game-changing tell it once platform Support Hub.

Dan has also been Creative Thinking World Champion 5 times and is the author of a series of books on creative living and creative thinking.