Dave Trott is the author of Creative Mischief and Predatory Thinking and founded four award-winning ad agencies. Born in east London, he went to art school in New York on a Rockefeller Scholarship. From there he began an illustrious career in advertising, as part of the creative team behind 'Hello Tosh Gotta Toshiba', 'Aristonandonandon', the Cadbury Flake ads and many, many more. Dave's agency - Gold Greenlees Trott - was voted Agency of the Year by Campaign magazine, and Most Creative Agency in the World by Ad Age in New York. In 2004 he was given the D&AD President's Award for lifetime achievement in advertising.
Savez-vous écouter votre créativité?
Êtes-vous capable de déjouer les pièges des apparences? de suivre votre instinct quand tout le monde vous conseille de baisser les bras? d'aller au bout d'une idée qund personne n'a jamais foulé le chemin que vous empruntez?
Aurez-vous le courage...
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