Dr. Robert C. Worstell - Libros y biografía

With complete certainty, I can tell you now – from my more than half-century of existence: Any and all my successes, as well as all my disappointments are directly traced back to the principles in this...

There are reasons why you don't always think clearly or as fast as you'd like to.There are reasons why you haven't gotten the success, wealth, and happiness you've always dreamded of.Following on the...

I used to hate advertising.But as it's a necessary evil to book marketing, I took up the study in earnest - and learned it's just another form of writing. And so it had rules and it's own craft.As well,...

What is Winning?The Secret That May Surprise YouThis seems rather obvious, but it isn't necessarily. What you consider "winning" will depend on how you've been trained since birth and the mindset you've...

After a Decade, Here's New Breakthroughs From Leading-edge Copywriting Research. Working to understand Eugene Schwartz' masterwork, Breakthrough Advertising, can be a life-long commitment.Where do you...

Almost unknown since his passing, Napoleon Hill polished his philosophy of individual achievement into a final version that updated and explained his perennial bestseller "Think and Grow Rich".His final...

The One Reason For Success - and Failure - Lies Within YouHave you ever had a complete melt-down, a real failure of your world-view, where the world has gone to hell and stayed there?Sad to tell you:...

The Pinocchio Scam ModelI wrote this book based on the research I did to dig myself out of the hole I had been scammed into.I decided not to get mad or get even – just get my money back somehow, write...

Want to Quit Sacrificing Your Book Income?Would you like to start making a decent living from your writing instead?This is the story of how any author can get their life back. Just stop "Feeding the Beast."...

Voisin's classic is still in great demand, nearly three-quarters of a century after it was first written and published.The main point of it, that grass is more productive when shorn and given time to...

Rarely has a book about advertising created such a commotion as this brilliant account of the principles of successful advertising.Published in 1961, Reality in Advertising was listed for weeks on the...

WHAT is there about some letters that makes them so much more effective than others? A letter may have perfect diction, a finished style; it may bristle with attention-getters and interest-arousers; it...

How to Completely Change Your Life in 30 Seconds, Second Edition The Formula...Here's the secret in 3 steps: 1. Suspend disbelief as you read the following:2. "We Become What We Think About." - Earl Nightingale3....

There is one way to succeed as a writer – and that starts before you put down a single word.Imagine what you could accomplish if you knew for a fact that you would succeed at anything you set out to do?All...

Why the Sizzle Sells the SteakTo understand advertising, you need to understand salesmanship. Both are filled with mis-steps, gimmicks, and frauds. Advertising is widely understood to be "Salesmanship...

A Proven Marketing Course in 10 Simple Lessons"Most advertising copywriters know their fundamentals. Many of us practice them. Some of us should get back to them. "Whether one is now studying to go into...

How To Get Everything You Want Out Of LifeThere are basic laws in this universe that will work for you if you know how to apply them. They work for anyone who knows they exist and how to use them.The...

How To Get Everything You Want Out Of Life There are basic laws in this universe that will work for you if you know how to apply them. They work for anyone who knows they exist and how to use them.The...

William Foster-Harris, along with Walter S. Campbell and Dwight V. Swain, created one of the most effective writer-training courses of all time. Their goal was to speed the progress of student-writers...