Eve Turow-Paul is a nationally recognized thought leader on youth culture and the food system. As a writer and adviser, Eve studies food trends and human behavior. With her unique blend of investigative reporting and analysis of academic research and lifestyle markets, Turow-Paul identifies the wants and needs that explain today's hottest trends. Born in Evanston, Illinois, Turow-Paul graduated from Amherst College in 2009 with a degree in psychology. She is a frequent keynote speaker, a Forbes contributor, and the author of A Taste of Generation Yum: How the Millennial Generation's Love for Organic Fare, Celebrity Chefs and Microbrews Will Make or Break the Future of Food. You can see her in the documentary film WASTED! The Story of Food Waste. Today, Turow-Paul utilizes her extensive empirical research to advise Fortune 500 companies, startups, and independent entrepreneurs on how to connect with and better serve people in this digital age.