Hans Peter Brondmo is a successful entrepreneur and the founder of Post Communications, acquired in April 2000 by Netcentives (NCNT). Post is the leading provider of customized email marketing solutions. Educated at MIT, Brondmo is a widely recognized authority, thought leader, and frequent speaker on the subject of Internet marketing. He has been profiled in the New York Times, Fast Company, DM News, and Salon.com, among others. He lives on top of a hill in San Francisco.
In the age of the Internet, how do you keep your customers coming back--again and again--when your competitors are always just one click away? How do you turn casual, anonymous surfers into profitable, "engaged" customers?The answers to these questions can be found in The Eng@ged...
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