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How to match the right marketing approach to your product, by legendary business thinker Seth Godin.The shiny new marketing technique isn't necessarily the right one to use. According to bestselling author...
This life-changing manifesto shows how you have the potential to make a huge difference wherever you are. Few authors have had the kind of lasting impact and global reach that Seth Godin has had. In a...
On ne vous verra pas tant que vous n'aurez pas appris à voirCela fait un quart de siècle que Seth Godin inspire des millions d'entrepreneurs, de leaders et de fans. Dans ce livre, pour la première fois,...
The New York Times and Wall Street Journal bestseller that redefined what it means to be a leader.Since it was first published, Seth Godin's visionary book has helped tens of thousands of leaders turn...
The book that sparked a marketing revolution. "This is a subversive book. It says that the marketer is not--and ought not to be--at the center of successful marketing. The customer should be. Are you...
O que o digital poder oferecer como novas possibilidades à leitura, à escrita e à publicação? Como os livros escritos, produzidos, distribuídos e lidos de forma digital — livres de restrições de estoque,...
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