Andrew Chen is a general partner at Andreessen Horowitz, investing in early-stage consumer startups. He is a board member of fast-growing startups like Substack, Clubhouse, Z League, All Day Kitchens, Sleeper, Maven, and Reforge, and previously led the rider growth teams at Uber during their high-growth, pre-IPO years. He has a popular professional blog, and has been featured in Wired, the Wall Street Journal, and the New York Times. He holds a BS in applied mathematics from the University of Washington, where he graduated at the age of nineteen. He splits his time between San Francisco and Los Angeles.
'A true Silicon Valley insider' Wired
Why do some products take off? And what can we learn from them?
The hardest part of launching a product is getting started. When you have just an idea and a handful of customers, growth can feel impossible. This is the cold start problem.
Now, one of Silicon Valley's most esteemed investors uncovers how any product can surmount the cold start problem - by harnessing the hidden power of network effects. Drawing on interviews with the founders of Uber, LinkedIn, Airbnb and Zoom, Andrew Chen reveals how any start-up can launch, scale and thrive.
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'Chen walks readers through interviews with 30 world-class teams and founders, including from Twitch, Airbnb and Slack, to paint a picture of what it takes to turn a start-up into a massive brand' TechCrunch
'Articulates the stages that every product must go through to be successful . . . and illustrates what companies need to do to achieve them' Forbes
Título : The Cold Start Problem
EAN : 9781473575608
Editorial : Random House
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