Unleash growth and customer loyalty with smart, usage-based billing strategies for your business.
As a business leader, you know your markets are evolving faster than you can keep up.
What worked before doesn't work for the new generation of consumers and companies. Those who latch on to outdated practices may find themselves left behind.
This has never been more relevant than when it comes to traditional pricing and monetization models. One-size-fits-all subscription-based pricing leaves customers feeling frustrated with lack of value. Customers want to pay for what they use—period. Welcome to the usage economy; pricing and go-to-market strategies for an ever-evolving market and a data-driven, usage-based economy.
From tech leader and CEO of LogiSense Adam Howatson comes the groundbreaking guide about the transformative shift from conventional subscription models to dynamic, usage-based go-to-market strategies. Usage-based economics are already being utilized by industry disruptors from Uber to OpenAI and AWS alongside other SaaS pioneers, and more leaders are making the shift every day. Join Howatson as he pulls back the curtain on the future to help your company stand apart and stay relevant in a crowded global marketplace.
In The Usage Economy, learn:
Filled with real-world examples and case studies, The Usage Economy is a practical road map to redefine your company's approach to the way it thinks about pricing and product monetization. Billing shouldn't be painful. Use it to your advantage and transform your business strategy, enhance customer satisfaction, and secure a competitive edge in the ever-evolving business landscape.
Título : The Usage Economy: Strategies for Growth, Smart Pricing, and Effective Technology Management
EAN : 9781738260720
Editorial : LogiSense Corporation
El libro electrónico The Usage Economy: Strategies for Growth, Smart Pricing, and Effective Technology Management está en formato ePub
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