Juanjo Ramos es psicólogo y escritor. Ha publicado los libros: 'Mindfulness: aprende a disfrutar del aquí y el ahora', ‘Ejercicios de psicología positiva para aumentar tu felicidad’ y 'Minimalismo: una vida más feliz con menos cosas'. Es también el autor de www.lavidapositiva.com, un blog sobre psicología positiva.
Copywriting is the best-kept secret skill of all successful Internet companies. Do you know any business that doesn't write every day? No matter how technology advances, language will continue to be the most powerful communication tool.
Copywriting, creative copy, advertising writing... the concept has numerous names that can be summarized in two words: persuasive writing. If you have the ability to persuade, you have the ability to convince, and if you learn this skill, you can make millions. Copywriting generates income in the cheapest way possible: by putting words together!
By mastering the art of copywriting, you will get more customers, improve your conversions, and ultimately sell more. If you have a good product but it's not selling as you expected, something is wrong with your texts; you're not convincing or seducing. Copywriting will make your products sell on their own because your customers will understand that what you're selling is the best in the market. There is no other advertising technique that can make you as much money as writing persuasive texts in a strategic, direct, and convincing way. However, you can't do this in any way. The way you express yourself and the order in which you present your ideas is crucial, because it's not just about what you say, but also about how you say it.
Persuasion - not manipulation - through written words is more important than ever in the digital age. To move your customers to action, you will need arguments, and therefore words. Even in a digital and multimedia society, texts are still very important because people are still reading what interests them. Like all of us, they look to solve their problems and materialize their desires. Your mission will be to correctly channel those desires and longings with your words.These words can be applied in any imaginable format: emails, ads, landing pages, product descriptions, posts, press releases, sales letters, video scripts...
With this book, you will learn to master the power of words. This quick course will provide you with clear and simple rules of persuasive commercial writing so you can put it into practice immediately. Proven and tested tactics to increase your sales and profits. Apply the knowledge you will soon acquire and you will get more customers, regardless of what you sell.
Do you want to learn the secrets of successful writers to sell more and better? Then this copywriting crash course is for you! Through practical examples and proven techniques, you will learn how to write ads, emails, and websites that will attract more customers and increase your sales.Don't miss the opportunity to improve your writing skills and achieve success in your business!
Título : Copywriting Crash Course: Learn to Persuade with the Power of Words in 1 Hour
EAN : 9798215240083
Editorial : Juanjo Ramos
El libro electrónico Copywriting Crash Course: Learn to Persuade with the Power of Words in 1 Hour está en formato ePub
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