BJ FOGG é fundador e diretor do Behavior Design Lab em Stanford. Além de se dedicar à investigação e à pesquisa, Fogg dirige boot camps de Design Comportamental para inovadores e também lidera aTiny Habits Academy, ajudando pessoas de todo o mundo. A revista Fortune recomenda-o como um dos «dez novos gurus que deveria conhecer». Com Pequenos Hábitos, o livro-guru para empresas de todo o mundo, Fogg leva, pela primeira vez, o seu já comprovado método a uma audiência global.
New York Times Bestseller | A habit expert from Stanford University shares his breakthrough method for building habits quickly and easily. With Tiny Habits you’ll increase productivity by tapping into positive emotions to create a happier and healthier life. Dr. Fogg’s new and extremely practical method picks up where Atomic Habits left off.
“There are many great books on the topic [of habits]: The Power of Habit, Atomic Habits, but this offers the most comprehensive, practical, simple, and compassionate method I've ever come across.” —John Stepper, Goodreads user
BJ FOGG is here to change your life—and revolutionize how we think about human behavior. Based on twenty years of research and Fogg’s experience coaching more than 40,000 people, Tiny Habits cracks the code of habit formation. With breakthrough discoveries in every chapter, you’ll learn the simplest proven ways to transform your life. Fogg shows you how to feel good about your successes instead of bad about your failures.
This proven, step-by-step guide will help you design habits and make them stick through positive emotion and celebrating small successes. Whether you want to lose weight, de-stress, sleep better, or be more productive each day, Tiny Habits makes it easy to achieve—by starting small.
Título : Tiny Habits
EAN : 9780358003991
Editorial : HarperCollins
El libro electrónico Tiny Habits está en formato ePub protegido por CARE
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